SSPs have quadrupled over the last 5 years. Lepton helps you identify the most suitable supply partners for your ad inventory to maximize your return.
Selection & integration of SSP partnersGoal:
Identify the right supply side platforms to allocate your ad inventory and ensure a secure, effective and effortless integration.
- SSP partners overview and selection;
- Facilitate and speed up acceptance process with premium supply partners,
- Support with the integration of selected supply partners.
Supply sources resource planningGoal:
Define and allocate the necessary processes, teams and resources to continuously monitor, test and optimize your supply sources to maximize your advertising revenue.
- Supply KPIs definition;
- SSP test methodology;
- Set up workflows and team organization;